Issue No. 51: Why Most Gym Goals Fail in August (And How to Fix It)
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Good Morning! Welcome to this week’s edition of Morning Cowbell. Let’s take a look at the top stories and coolest trends shaping fitness and health.
💪 Why Most Gym Goals Fail in August (And How to Fix It). August is the stealthy saboteur that derails fitness routines just as work, school, and summer fatigue collide. Recognize the pattern, recalibrate your goals, and use this month as the launchpad for a stronger fall.
IN THIS ISSUE:
1. Women’s Health Gets Its Long-Overdue Spotlight
2. The Real Secret to Sticking with Workouts
3. COROS Just Leveled Up: New Watch + App Features
4. How to Workout Smart When Intermittent Fasting
5. What Happens When You Eat One Avocado a Day
🐄 🐄 🐄 — John, Nolan and Josh
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Women’s Health Gets It’s Long-Overdue Spotlight
Game-changing femtech innovations and major funding boosts are finally shifting women's health from a neglected backseat to center stage.
The big picture: Femtech is flipping the script. Innovation is blooming in spaces that were once ignored. We’re talking wearable breast pumps that actually fit real bodies, smart rings that track ovulation, sleek menopause wearables to cool hot flashes, and yes - even a completely redesigned tampon after nearly a century of no updates. These aren’t gimmicks—they’re life upgrades, designed by women, for women. With all the shiny new tech, there are growing concerns: Will these tools truly be inclusive? Will they respect data privacy? And will they be affordable, or just another luxury health niche? Experts urge that success depends on human-centered design, diverse testing, and making sure solutions aren’t just high-tech, but actually high-impact for the women who need them most.
The verdict: For too long women’s health innovations were optional - now they're essential, but meaningful change hinges on ethical design, affordability, and serious research backing.
The Real Secret to Sticking with Workouts
A short pre‑workout presence pause helps you reconnect with your motivation, enjoy movement more, and build lasting workout consistency.
The big picture: Research shows that pausing for about 30 seconds before a workout - standing still, breathing, grounding yourself - makes you feel more focused, motivated, and genuinely connected to your “why”. This mindful reset shifts workouts from obligation to intention, helping you push through burnout, plateaus, or guilt without extra force or intensity. Training from a calm, present mindset can boost consistency, making your routine both sustainable and joy‑filled—whether you're chasing longevity or personal bests
The verdict: Skip the cheerleading and just show up - not to grind, but to connect - and watch how consistency becomes your best fitness move.
COROS Just Leveled Up: New Watch + App Features
COROS app 4.0 and firmware updates add voice alerts, strength guidance, official workouts, and a slicker interface to compatible device
The big picture: The new App 4.0 brings crisper visuals, clearer icons, and faster navigation across Progress, Activities, Explore, and Profile tabs. You’ll now get live voice cues - pace stats, distance, nutrition reminders, and upcoming turns - right in your ear (via connected headphones or phone speakers) during workouts. On‑watch strength training gets upgraded with animated guidance, editable reps/weight, and muscle‑group indicators; plus you can download 200+ expert‑curated workouts and training plans directly from the app.
The verdict: COROS’s latest feature set smartly turns its watches from rigid gadgets into intuitive training partners ready to talk you through every rep and run - without sacrificing battery life or simplicity.
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How to Workout Smart When Intermittent Fasting
Intermittent fasting can be paired with exercise safely - with the right tweaks to your timing and fuel strategy to preserve muscle and performance.
The big picture: The most common schedule, the 16:8 method (fast for 16 hours, eat within 8), simplifies your meal planning and can reduce late-night snacking while potentially aiding weight and fat loss. If building serious muscle is your goal, fasting while in a caloric deficit isn’t the best strategy, focus on fat loss instead, and prioritize strength training to preserve what you’ve got. To get the best from your workouts, lift during your feeding window - pausing fast enough to fuel the session and recover afterward - or do cardio in the fasted state, which is safer and less performance‑demanding.
The verdict: With intermittent fasting, you can work out effectively but only if you plan your meals and movement smartly around your energy needs and goals.
What Happens When You Eat One Avocado a Day
Eating a single avocado daily can boost satiety, enhance gut health, and improve diet quality without packing on extra weight.
The big picture: A 26-week study found that adding one avocado each day nudged participants toward healthier eating patterns - with less salt, refined grains, and added sugar in their diets. The fiber and monounsaturated fats in avocados help curb hunger, support weight management, and may reduce visceral fat in women - without causing weight gain. Daily avocado consumption enhances gut microbiome diversity and boosts short-chain fatty acid production, supporting digestive and metabolic health
The verdict: One avocado a day? It’s a deliciously simple strategy to upgrade your nutrition toolkit - no guilt, no bulk, just better gut vibes and smarter eating.
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